SimpL is the AI Operating System for Sales Teams

It finds your buyers, writes the outreach, runs the follow ups, and learns from every deal. Review the first moves, then set autopilot to run the machine with you in the loop.

€100 per user per month for the first 3 months, then €350 per month. Based in Gallarate, Italy. Contact: privacy@simplsales.ai

What SimpL replaces

The prospecting stack: the list builder, the enrichment credits, the sequencer and the spreadsheets between them. You open one product, teach it the motion, and let autopilot execute more of it over time.

How SimpL is different from list tools with AI on top

List tools start from a database and decorate it. SimpL starts from your description of a buyer, reads the open web directly and builds watchers for it. There is no list to buy and no database to go stale.

SimpL pricing

Really no credits. We rebuilt all of our scrapers in house, so research and enrichment cost us very little and cost you nothing. Unlimited lookups, unlimited watchers, one flat price — €100/month for the first 3 months, then €350 per month per seat.

Does SimpL work without you?

Yes, when you turn autopilot on. Every message starts as a draft while SimpL learns your taste. Once you trust the pattern, it can send and follow up inside your rules, report what happened, and pause any time from the bar.

SimpL setup time

Describe what you sell and who buys it in a few sentences. The first feed builds itself the same day, and it gets sharper every week as your outcomes come in.

SimpL CRM integration

Yes. Deals, contacts and outcomes sync with your CRM, so the graph learns from what actually closes and your pipeline stays where your team expects it.

SimpL data privacy

No. Your graph is trained on your market and your outcomes, for you. It is the reason SimpL gets better for your team specifically.

SimpL

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SimpL vs Salesloft

Salesloft organizes the outreach your team builds. SimpL finds who to reach and writes the message — no cadences, no templates, no lists to import.

At a glance

Salesloft is a cadence engine. SimpL is a prospecting engine. One executes sequences — the other finds people and writes conversations.

Starting point
SalesloftImport lists, build cadences, assign to reps
SimpLDescribe your ICP in words, SimpL finds buyers on the open web
Message creation
SalesloftTemplates and merge fields you configure
SimpLEvery message uniquely AI-written from the signal that surfaced that person
Timing
SalesloftCadence steps you schedule
SimpLSignal-driven timing — SimpL tells you why now
Rep workload
SalesloftPrioritized task queues from cadences
SimpLDaily feed of buyers with outreach already drafted
Learning
SalesloftCadence analytics: opens, clicks, reply rates
SimpLOne graph trained on your replies, meetings, and wins

What Salesloft does well

Cadence engine that scales across hundreds of reps with consistent execution

Rhythm for SDR teams: task queues, prioritized actions, measured activity

A/B testing on templates, subject lines, and cadence timing

Where SimpL is different

Salesloft runs the playbook. SimpL writes it from signals. The difference is where the list, the message, and the timing actually come from.

No lists to build, no cadences to configure

You describe the buyer. SimpL watches the open web and surfaces a feed of people to contact, each with a reason to reach out.

Messages written per person, not merged from templates

Every draft is written from the signal that surfaced that company. No merge fields, no 'Hi {{first_name}}' — actual personalization.

Signal-driven timing, not step-driven

SimpL tells you why now based on what changed at that company. Salesloft tells you it is step 3 of a cadence.

Learns from outcomes, not just activity

SimpL learns which signals and which messages lead to replies and closed deals. Salesloft measures whether the cadence was executed.

Why teams use SimpL alongside Salesloft

Some teams keep Salesloft for outbound execution on existing lists. They add SimpL for net-new buyer discovery and personalized outreach that does not need cadences.

  • Salesloft runs cadences on lists you build. SimpL builds the list from your ICP description and keeps it fresh.
  • Salesloft measures cadence execution. SimpL measures which signals actually lead to revenue.
  • For high-value accounts where templates feel wrong, teams use SimpL for the research and the message.

Common questions

For teams that spend too much time building lists and writing templates, yes. For teams with high-volume outbound SDR orgs running strict cadences, they often keep Salesloft for execution and add SimpL for discovery.

See the feed build itself

Describe what you sell. SimpL researches your market the same day and puts the first moves in your feed for review.

SimpL is the AI Operating System for Sales Teams

Get SimpL and watch the first feed build itself on your market.

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